Name
*
First Name
Last Name
Email Address
*
Phone
*
(###)
###
####
Primary Contact
Who are the primary contacts from your organization? Please list names, titles, email addresses, and phone numbers.
Target date to launch new website
What is your intended launch date for the new site? Are there any outside considerations
that might affect the schedule (for example, PR launch, trade show, annual report)?
What is your budget range?
Do you have a specific budget range already established for this project? Can this project be divided into phases to accommodate budget and timing restraints?
What third party companies are you working with?
What third party companies or agencies are you also working with on this project? Will you need CarolMasonDesign to be the main project managers or will you be the hub for all the work?
Current Website (if applicable):
Current (or intended) website URL:
Please provide a concise statement about the goal or purpose of the website
Competitive positioning, how does your company differentiate itself from competitors?
Please list competitor URLs you find compelling and why.
What areas of the current site are successful and why?
Do you feel your current site promotes a favorable user experience? If not, please list any shortcomings on the site or anything you would like changed.
Have you conducted usability tests or gathered visitor feedback for your current site? Please include when and any reports or findings.
Do you have a logo? Do you want a [new] logo?
How important is it to maintain your current look, feel, logo, and branding?
Does your company/organization have a tagline?
Would you like us to create a Brand Style for your website?
Do you have imagery or photos you want to provide?
Describe visual elements or content that should be utilized from your current site or marketing materials (logo, color scheme, navigation, naming conventions, etc.).
Use a few adjectives to describe how your site visitor should perceive the new site. (Examples include prestigious, friendly, corporate, fun, forward thinking, innovative, and cutting edge.)
How is your company currently perceived offline? Do you want to carry the same kind of message through your website?
What is your target platform and browser? Whom can we talk to in your organization to help respond to technical issues?
Will you need any of the following? Check all that apply.
Search Engine Optimization
Registration (log-in /membership)
Survey/Voting Tools
Mobile/Tablet Optimized
Newsletter Distribution
Hardened Web Security
Photo Gallery
Web Traffic Analytics Tools
Donation button
Password access to some pages
Will you want to have your new website updated and maintained by Carol Mason Design?
Yes
No
Would like to discuss what this means