Your essential points form

My priority is to create a user-friendly website that achieves your strategic goals, while at the same time communicating exactly what makes you or your brand unique.

Your answers to the following questions will enable me to estimate the size, scope, and nature of your website. Call today (860) 712 - 6152 for a free and no obligation conversation.

 
 

Part I

General information
AKA, JUST THE FACTS

Who’s the primary contact for this project?
Please include: name, email, phone.

Do you have an ideal date for website launch?

Are there outside considerations that might affect the timeline (e.g. product launches, studio openings)?

Part II

Strategic goals
WHAT IS IT THAT YOU WANT, REALLY?

Please tell me about the range of work you do, the products you sell, the services you offer, or the content you create.

Are you an expert in your field? Do you ever write about your industry?

Describe the ideal visitor to your website. Consumers or other businesses? Fashion-forward or more conservative? High-end or budget? Local to you or far-flung? Young or old?

When your ideal visitor arrives, what frame of mind are they in? Seeking information? Ready to purchase?

What would you want your ideal visitor to do before you leave your website? Contact you? Book an appointment? Make a purchase? Subscribe to your newsletter?

Do you think your ideal visitor spends time on social media? If so, which ones? Are you already interacting with them in a marketing capacity?

 

 

Part III

Design
HOW DO YOU WANT TO BE SEEN?

Tell me about your industry? How you fit into it. Newcomer or established? Local, regional, or national?

What brands and/or individuals do you consider competition?

What brands and/or individuals would you consider to be design inspiration?

What makes you or your business unique?

Part IV

Nuts and bolts
LET’S TALK BASICS

Do you already have an existing website or domain?

Will anyone else, such as partners or employees, need administrative access to the website?

Will you be able to provide assets for your website? This would include: all copy (bios, headlines, products, about pages, etc.), images, and a logo or other branding.

Part V

Over to you

Anything else you’d like to tell me about this project? 

 

When a piece of sculpture is placed in an environment, a new expression takes place.

Design Matters in everyday life and on your website.